First, we introduced the world to Carl Sr. as he returned to take back his company from his douchebag son - Carl Junior.
Now that Sr. was back, it was time to dispatch with 10 years of Junior's nonsense. And we wanted the people to help. So we took to the desert for a live 2-hour Twitch livestream. Sr. introduced an item, Twitch voted how to destroy it, then we did. For real. It was 2 hours of live comedy, pyro, and car stunts. We scripted it top to bottom like a live TV broadcast, and it actually worked. Thank god.
Introductions accomplished, it was time for them to do what they were born to do: sell delicious burgers and chicken sandwiches on television and the world wide web.